Another Milestone, Another Benchmark: FRONX hits fastest 2 lakh sales* in passenger vehicle category

New Delhi: Maruti Suzuki India Limited (MSIL) is proud to announce that the FRONX SUV has set a new industry record, reaching the 2-lakh sales mark in just 17.3 months*. Launched in April 2023, the compact SUV achieved this incredible feat on account of its thrilling drive, futuristic design, a slew of advanced gadgets, and multiple powertrain options. This marks the second benchmark set by the FRONX, following its recognition as the fastest new model to reach the 1 lakh sales milestone in January 2024. The FRONX had won the trust of first 1 lakh customers in 10 months, and subsequently added another 1 lakh customers in mere 7.3 months. The latest sales milestone further strengthens FRONX’s status as a game-changing product that combines bold styling with a tech-loaded cabin and various powertrain choices.

Commenting on this milestone, Mr. Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, said, “The remarkable success of the FRONX reflects Maruti Suzuki’s understanding of evolving customer expectations and our efforts to deliver products that exceed them. With a notable 16% YoY growth in FY25, this compact SUV has captured the attention of first-time buyers while becoming the preferred choice for those upgrading within the segment. The FRONX has struck a strong chord with today’s discernible SUV buyers looking for a thrilling turbo experience, futuristic design with a tech-loaded cabin and multiple powertrain choices. The option of a turbocharged engine with paddle shifters appeals to those looking for a more spirited and dynamic driving experience. We are confident of building on this success as we continue to innovate and provide exceptional value to our customers.”

Embodying ‘Thrill has a New Shape’, the FRONX has gained significant traction among customers in Tier 1 and Tier 2 cities, with NCR, Delhi, Mumbai, Kochi, and Bengaluru emerging as the top five markets.

Additionally, there has been a significant surge in demand for the FRONX Turbo variant, which is being appreciated by customers seeking a thrilling driving experience.

The FRONX stands out in the compact SUV segment on account of its distinct styling that combines bold exteriors with sharp character lines. Its spacious and feature-packed interior provides a premium driving experience with advanced gadgets such as the 22.86cm (9”) HD Smart Play Pro+ infotainment system, wireless Apple CarPlay and Android Auto^# connectivity, Head-Up Display, 360 view camera, wireless charging, and Suzuki Connect, enhancing convenience for today’s tech-savvy customers.

Issued by:
PR & Communications,
Maruti Suzuki India Limited,
1 Nelson Mandela Road Vasant Kunj, New Delhi
Ph: 91-11-4678 1000
Email: corp.comm@maruti.co.in | Twitter: @Maruti_Corp

*Claim verified by independent research agency JATO Dynamics Limited dated 7th Oct 2024 for fastest to 2 Lakh sales in SUV and PV categories since launch.

#Apple and iPhone are trademarks of Apple Inc. registered in the U.S. and other countries. Apple CarPlay is a trademark of Apple Inc. Android Auto™ Android, Android Auto, Google, Google Play and other marks are trademarks of Google Inc.

Creative visualization. Accessories and features shown may not be part of standard fitment and may vary from variant to variant. Images used are for illustration purposes only.